Table of Contents
- • eSalon Review Summary
- • About eSalon
- • Other opinions about eSalon
- • Overview of eSalon
- • eSalon Review
- • eSalon Custom Hair Colour Set Reviews
- • eSalon Repair Shampoo + Conditioner Duo Reviews
- • eSalon Densifying Scalp Serum Reviews
- • eSalon Pros & Cons
- • How Hairstory Works
- • Hairstory Usage Considerations
- • Hairstory Return Policy
- • Hairstory Delivery Information
- • Contact eSalon Support
- • Where to buy eSalon?
- • Conclusion of eSalon reviews & ratings
eSalon Review Summary
eSalon is a custom hair colour provider operating primarily in the Beauty sector in the United Kingdom, offering personalised, made-to-order hair colour kits created by licensed colourists. It generally delivers salon-quality at-home results with a flexible subscription model. While customisation and recognised quality stand out as strengths, the DIY application and limitations on drastic colour changes may affect some users’ experience.
Highlights
- Suitable for personalised at-home hair colour users
- Offers custom hair colour kits and complementary hair care products
- Requires user effort for application; not for major colour transformations
- Balanced overall score around 4.2/5 reflecting quality and limitations
Within the broader context of hair colouring options, eSalon serves as an alternative to salon visits and mass-market dyes for gradual colour adjustments. Users seeking zero-effort or dramatic changes may prefer other solutions. More details can be found in the eSalon review.
About eSalon
Many people want to colour their hair at home but struggle with poor matches and inconsistent results. DIY kits from drugstores often fail to deliver the natural look or grey coverage that users seek. Finding a customisable solution that feels professional can be challenging outside of salons.
eSalon offers personalised custom hair colour kits formulated by licensed colourists. Operating mainly online, eSalon provides salon-quality hair colouring and hair care products tailored for home use within the Beauty sector. Their approach combines expert consultation with patented dispensing technology to deliver made-to-order colour kits.
eSalon is recognised for its quality through multiple Allure Best of Beauty awards and a Hall of Fame membership. Customer reviews highlight effective grey coverage, precise colour matching, and consistent results. The brand’s subscription Flex Plan adds convenience and savings to the user experience.
This service suits consumers seeking gradual shade changes and personalised root touch-ups with some willingness to apply colour themselves. It is not ideal for drastic colour transformations or users wanting zero effort. For detailed insight, see the eSalon review.
Overview of eSalon
eSalon is a company in the Beauty industry based in the United Kingdom that specialises in custom hair colour and hair care products. It offers personalised hair colour solutions tailored by licensed colourists, aimed at consumers seeking salon-quality results at home.
The company operates primarily through an online platform providing made-to-order custom hair colour kits and complementary hair care products. Its business model includes direct-to-consumer sales and a subscription Flex Plan that allows flexible delivery scheduling and discounts. eSalon serves customers mainly in the UK but also accommodates multiple global regions including the US, Canada, Europe, Australia, and New Zealand.
eSalon distinguishes itself by using licensed colourists for custom formulations and patented colour-dispensing technology to ensure shade precision. The brand holds Leaping Bunny certification for cruelty-free products and has received multiple Allure Best of Beauty awards including Hall of Fame membership. Its Repair Shampoo + Conditioner Duo holds a customer rating of 4.3 with over 1600 reviews, indicating measurable user engagement and product recognition.
eSalon Review
eSalon is a brand specialising in personalised hair colour solutions crafted by licensed colourists. It focuses on delivering custom hair colour kits designed for at-home use, offering convenience and salon-quality results. The service caters primarily to customers seeking personalised colour matching and effective grey coverage.
The brand provides made-to-order hair colour kits through an online platform, supported by a subscription service that offers flexible delivery and savings. eSalon’s products include hair colour kits, hair care, and treatment items, and are positioned as a mid-to-premium brand for gradual colour adjustments at home. Their approach combines expert formulation, patented technology, and award-winning products.
eSalon Highlights- Licensed colourist formulation
- Custom hair colour kits
- Subscription Flex Plan
- Effective grey coverage
- Recognised beauty awards
eSalon Custom Hair Colour Set Reviews
The eSalon Custom Hair Colour Set is a made-to-order kit designed for at-home hair colouring tailored to individual colour goals. It is formulated by licensed colourists and includes essential materials like gloves, stain guards, shampoo, and conditioner. This product fits within the mid-premium category, providing a personalised alternative to traditional salon visits and generic dyes.
The kit allows consumers to apply custom hair colour at home with guidance from professional colourists. It features bespoke colour precision and offers an option for an ammonia-free formula. All necessary items are included to facilitate the application process, aiming for convenience and accuracy.
Priced at £22, the kit is available exclusively online through the official eSalon website. This direct-to-consumer approach offers flexibility for customers looking for tailored hair colouring solutions without visiting a salon. The product supports gradual shade adjustments suited to home use, emphasising accessibility and convenience.
Price £22 • esalon.co.uk
eSalon Repair Shampoo + Conditioner Duo Reviews
eSalon Repair Shampoo + Conditioner Duo is a sulfate-free hair care set designed for damaged or colour-treated hair. It belongs to the hair care category and aims to support hair repair, colour protection, and hydration. The formulation includes nourishing ingredients such as quinoa, hibiscus, and shea butter to maintain hair strength and vibrancy.
This shampoo and conditioner duo functions as gentle daily care to extend the life of hair colour and promote hair health. It is suitable for users looking to maintain their coloured hair with products free from harsh sulfates. The set provides a complementary role alongside custom hair colouring offerings from eSalon.
Priced at £24, this duo is available exclusively through the official eSalon website. It offers an accessible option for consumers seeking supportive hair care products to use regularly after colour treatment. The product can be purchased online with delivery directly to the customer.
Price £24 • esalon.co.uk
eSalon Densifying Scalp Serum Reviews
eSalon Densifying Scalp Serum is designed for individuals experiencing hair thinning or loss. This hair treatment product aims to promote scalp health and support the appearance of thicker-looking hair using active ingredients such as Procapil™ and Redensyl™.
The serum is lightweight and intended for daily application without the need to rinse. Its formulation focuses on balancing the scalp and enhancing hair fullness to provide a targeted hair care solution beyond colouring.
Priced at £36.80, the product is available through eSalon's official online store. This accessibility ensures customers can conveniently purchase the serum as part of their hair care regimen, benefiting from the brand’s direct-to-consumer distribution model.
Price £36.8 • esalon.co.uk
eSalon Pros & Cons
eSalon offers personalised hair colour kits created by licensed colourists, ensuring precise shade matching and effective grey coverage. Their subscription plan provides convenience and savings, supported by patented technology and a broad range of complementary hair care products. Customers benefit from notable industry awards and cruelty-free certification, which underscore the brand's quality and ethical commitment.
However, the DIY nature of the product means application can be messy and demands patience, making it less suitable for those wanting drastic colour changes or zero-effort solutions. Additionally, the subscription model requires active management to prevent unwanted deliveries, and there is no physical store presence for in-person assistance.
- • Custom formulations by licensed colourists
- • High colour accuracy and grey coverage
- • Notable industry awards
- • Cruelty-free certification
- • Flexible subscription with 20% savings
- • Patented precise shade matching
- • Convenient online ordering
- • Wide product range including repair and styling
- • DIY application requires patience
- • Not suitable for major colour changes
- • Subscription may cause unwanted deliveries if unmanaged
- • No physical store availability
How Hairstory Works
eSalon operates through an online consultation where customers complete a questionnaire and upload a photo to receive a personalized hair colour formula created by licensed colourists. The custom kit is then shipped directly to the customer's home for application. This process allows users to achieve tailored hair colour results without visiting a salon.
The service includes a subscription option called the Flex Plan, which lets users manage delivery schedules, skip shipments, or cancel at any time. Subscribers receive a 20% discount on recurring orders. This setup provides convenient, flexible access to custom hair colour products for at-home use.
Hairstory Usage Considerations
eSalon's custom hair colour kits are designed primarily for gradual colour changes, root touch-ups, and grey coverage rather than dramatic transformations. The application process is do-it-yourself, requiring users to mix and apply the formula, which can be messy and needs careful attention. Users should be familiar with home hair colouring techniques to achieve the best results.
Detailed instructions and personalized support are available to assist users throughout the process. Managing the subscription service is important to prevent unwanted shipments, as it allows adjustments or cancellations at any time. These factors help users set realistic expectations for their experience with the product and service.
Hairstory Return Policy
Hairstory allows customers to return their first purchase within 60 days for a refund or exchange if they are not satisfied. However, repeat purchases of the same product are only eligible for exchanges, and free products or trial kits are considered final sale. Shipping fees are generally non-refundable, and customers may need to cover return shipping costs.
For “Try Now” orders in the U.S., customers have 21 days after delivery to test the product before being charged. If they decide not to keep it, they must contact Hairstory during the trial period to arrange a return, though a $10 restocking fee may apply. Damaged or missing items can also be reported within 60 days for a replacement.
Hairstory Delivery Information
eSalon ships physical product kits primarily within the UK, with multiple global region options available that affect product selection and pricing.
Exact delivery times are not specified; orders can be added until midnight before the scheduled shipment date in the subscription model. Free shipping is provided on orders over £32. Changing regions impacts the availability and pricing of products.
Contact eSalon Support
Users can reach eSalon for support through phone or their online support page. Assistance is available for orders, shipping, returns, billing, warranty, and technical issues.
- Phone: +44 800 808 5400
- Support page: https://www.esalon.co.uk/support
For help or inquiries, contact the eSalon support team during available hours to receive assistance with product or service-related issues.
Where to buy eSalon?
eSalon products are officially available for purchase through their website, with transactions managed on esalon.co.uk, providing structured account systems, accessible customer support, and clearly outlined policies. Buyers can expect personalized custom hair colour kits delivered directly to their address, supported by licensed colourist consultation.
While this official channel ensures consistency and reliability, availability and pricing may differ across regions and alternative marketplaces, where experience, stock, and policy conditions can vary compared to the provider’s platform.
Conclusion of eSalon reviews & ratings
Brands providing personalised at-home hair colour solutions continue to shape the beauty market by offering convenience alongside expert-backed customisation. eSalon stands out with licensed colourists crafting bespoke formulations and a flexible subscription service, balancing innovation with user control. Visit esalon.co.uk to explore their offerings in more detail.
If you’re considering options in personalised hair care, take time to review the data and user feedback shared here to form a clear view. This overview can support informed decisions, letting you revisit the insights through the eSalon review whenever needed.
Editorial notes reflect aggregated buyer feedback and our independent editorial review of publicly available information. They are for informational purposes only and do not constitute endorsements. Purchases are made at your own discretion, and we are not responsible for transactions or outcomes related to this store. Experiences may vary. This content is assisted by AI and reviewed by our editorial team. While we strive for accuracy, AI-supported information may not always be 100% precise, so please verify any critical details.
